Harley Davidson has unveiled a new line of motorcycles for 2014. The bikes are developed under the name “Project Rushmore” and have liquid cooled engines and touch screen electronics similar to luxury automobiles.
The manufacturers have already shipped 25,000 of the new bikes to dealers. Eight models were rooted and enhanced under this project making it the largest new model launch in Harley’s history.
The bikes will be unveiled on Labor’s Day when Harley-Davidson will celebrate its 110th anniversary in Milwaukee. The new product development initiative was announced four years ago and the Rushmore bikes are the first to come under this initiative.
The bikes under Rushmore mission are: the Road King, Street Glide, Street Glide Special, Electra Glide Ultra Classic, Ultra Limited, Tri Glide Ultra, CVO Ultra Limited and CVO Road King.
In addition to liquid cooled engine the bikes will include integrated front and rear anti-lock brakes, integrated audio, communications, navigation and vehicle information in a single electronic touch screen.
According to Harley, the new bikes are priced comparable with 2013 models such as $26939 is kept as the base price for Ultra limited with two tone paint.
The project Rushmore targeted the core riders in the highly profitable touring segment. The company says that as a result of the product improvements the new bikes pass faster, stop quicker and can see farther at night. Another new feature that the new bikes include is the redesigned Batwing fairing.
Bill Davidson, the great grandson of Harley Davidson, guarantees that the customers will definitely say wow once they throw their legs over these bikes.